Wednesday, August 15, 2012

U.S. Software and IT Companies in Their Own Revolutions


Groupon has offered daily coupons and discount tips based on where site visitors are in both mobile and PC version sites. Google has offered suggested information or advertisement automatic engines based on Gmail inbox mail subjects and contents. Social networking and free email companies can establish effective advertisement software to offer right products and services to online users or subscribers. Brick-and-mortar stores usually send coupon booklets and mails to local shoppers, card account holders and sign-up newsletter subscribers. Groupon can survive as long as online subscribers and visitors like the ways Groupon is doing compared to other methods of receiving daily best deals on merchandises and services. Groupon has just taken a dual role of in-store coupons and postal coupon mails exposing or displaying in front of prospective shoppers. Each person may look for some special deals on specific products and services during a year.


Facebook has successfully established its brand as the top world-class social networking environment that has connecting hundreds million subscribers together worldwide. Any social networking is in turn converted into so-called virtual marketplace of advertisement, deals and entertainment. A fair or business show is regularly held to attract visitors who want to discover new products and services from business organizations. Game shows, fashion shows, electronics gadget shows, airplane shows, car shows, financial shows, career shows and more are held in large, medium and small cities. Facebook has acquired different application developers and IT companies to increase its own appealing features. Business organizations and individual customers can explore such virtual marketplace to bring in new products, services and ideas to prospective audiences and customers.

Google has optimized its revenue-generated advertisement engine over its history to an almost saturate level. It means Google cannot earn more from its advertisement core search engine. From the core search engine architecture, Google has add more values into its business model – (a) free email service, (b) blogging, ( c) online sites, (d) online sharing documents, (f) YouTube – social media, (g) Android OS – PC, Smartphone, Tablet and gadget versions, (h) solar and green technologies, (i) finance and venture capital, (j) Wi-Fi Internet services, (k) streaming video and on-demand TV, (l) Google Map, (m) business solution packages, (n) pioneering hi-tech gadget development, (o) mobile payment technologies, (p) Motorola Mobility – Mobile Phone, (q) Nexus – Tablet, and more. American consumers have not seen General Motor, Ford and Chrysler moving into software industries. Most automobile makers are interested in sales networks, supply chain networks, financing services, media firms to offer optimized business solutions that guarantee the former’s car sales goals. Car buyers can receive information about new car models from media streams, apply for car loans from financing service firms, trade in old cars and purchase new cars at dealerships. Google’s executive board directors, including co-founders and primary investors have weighed Google’s future market on mainstream technologies and trendy product values. If Google can reformed and revolutionized Motorola’s product design, software development platforms in a very short time – one year to two years – Google will boost the new sales goals from its future Smartphone business, directly challenging Samsung and Apple.